Kit Woo: Androgynously Fancy

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Kit Woo grew up in a small town in Malaysia without much exposure in fashion. He however has tremendous interest in the world of art and design. Deciding to dive headfirst into fashion design, Kit took a 2-year Advanced Diploma course majoring in apparel design and merchandising in First Media Design School, Singapore.


During his education in Singapore, Woo interned with two companies at the same time, a menswear design trading company, Green Lite Trading, and as an assistant professor at First Media Design School.

After completing his diploma, Woo catapulted himself to the United States of America, and attended Pratt Institute, majoring in Fashion Design. During the course of his education, he has interned for Melitta Baumeister, Public School, and volunteered as back stage dresser at New York fashion Week.

Woo’s aesthetic speaks to both men and women, and has a strong sense of the androgynous characteristic. He believes that rules are meant to be broken, but to break the tradition of dressmaking, one must first learn it.

Alasdair: Being Wrapped by Silk

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Enduring color palettes, the omission of pattern and posturing detail, bold shapes or angles that demand attention without distraction? It seems to be hard to decide the culminating factors that serve a classic piece of womenswear. Since the valiant birth of Alasdair, designer April Johnson’s work has embraced these traits with grace and manifested them with her favorite fabric, silk.

Emerging from a stylist, working with publications that include

Alessandro Trincone: Androgynous Identity Comes to Fashion

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Alessandro Trincone graduated on December 2012 in Rome, Italy, at the “Universita’ La Sapienza di Roma” in Science of Fashion and costume before he went to”POLIMODA International Institute of Fashion Design & Marketing” in Fashion Design. With honors, his graduation design Kings and Queers, was selected to be the best of POLIMODA’s graduation works at that year. Inspired by the figure of Pulcinella, the icon of his home city, Naples, he says “Both of us had problems integrating into society. We have never been fully understood and people made fun of us and the way we dressed.” In these creations, Alessandro wants to give a message to the world, to make his presence felt, to let his whole person emerge.” This all translates as a menswear collection,

Omer Asim: the Mixer

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The Mixer, I’m sure you are wondering where that name comes from. The reason I call him the mixer is because a designer with a background as thoroughly mixed as Omer Asim is quite unusual in the fashion industry. Born and raised in Sudan, he moved to London to enroll in the Bartlett School of Architecture. After that, he completed a postgraduate at the London School of Economics and Political Science. He then trained as a psychoanalyst with the United Nations Development Program, and eventually turned his hand to fashion through a string of internships with the likes of notables such as Vivienne Westwood. A mixture of architect, economist, politician, psychoanalyst and fashion designer defines what Omer Asim is, hence the moniker: The Mixer.

The beauty of Omer Asim’s designs comes from his sartorial skills, conceptual cuts, and simplistic colour scheme of black, white, navy, browns and greys that allows the design of each garment shine through. His cuts are sharp and unexpected, but still manage to incorporate volume. He skillfully designs and sews with his own hands, striving to create a characteristic style through layering fabric and texture. And one thing that is worth-mentioning is that he does not use high-tech machines to sew or cut his material. This man with a handcrafting obsession only does it himself or asks his trusted and skilled intern to do it by hand.


Another unique aspect of his design is that it is non descript of gender, which makes his work hard to pigeonhole. He is unconcerned with gender, preferring to work with a black template when he makes his pieces, pieces he is in complete creative control of. He said his initial interest in fashion was in the avant-garde, but now he thinks ‘avant-garde’ has become yet another fashionable term to signify something very desperate! I counteract that by approaching the avant-garde from the other end, through the basic and pre modern.


Omer Asim as a brand had 1129 followers on Instagram, 3871 likes on Facebook. His own website is still coming soon.

Omer Asim launched his first collection in 2009 during London Fashion Week, and just had his new collection showcased in LFW this year. The collection was flawlessly composed and we are looking forward to more distributions and social media information from this brand with strong personalities.

CO-TE: Women’s Image of Self-representation

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Given birth by Tomaso Anfossi and Francesco Ferrari, CO-TE was launched in 2012 in Milan, Italy and was formed to produce women’s RTW and accessories. CO-TE has the unique concept of using self-representation to create a simplified and romantic appearance for women who are never too serious and like to have fun.



Graduating from the prestigious Istituto Marangoni in Milan, Tomaso Anfossi and Francesco Ferrari believe in research and choosing only the finest of fabrics to maintain the desired quality of work. The two designers’ inspiration does not come from nowhere, they define volumes and materials through their study of details, aiming to best express the femininity of the female body without making it vulgar. The overlaying colors in clearly defined nuances allow each creation to express a new concept of linearity, an austerity infused with a requisite touch of irony, for women who never take themselves too seriously. This concept can also be revealed through their impressive and noteworthy fashion films.

The contemporary and artistic themes of each film represents the identity of this brand. Along with unique design of structure, edgy music, and detailed production, the fashion films, as another form of art, reinforce CO-TE’s idea about the image of a curious woman, who loves to experiment without being ordinary. Thanks to the inspiration of Tomaso Anfossi and Francesco Ferrari, we have another brand called CO-TE to offer us something new and high end.

Four years after the first launch of the brand, the major markets of CO-TE are Italy and Japan. They have 11.8k followers on Instagram. The price range of CO-TE is right around the medium range. A spring or fall dress runs from $200 to $500. Shorts and skirts and usually fall around $200 to $300, and accessories such as belts are $100 to $200.


Today the brand is distributed by Riccardo Grassi Showroom and Gruppo Tanaka for Japanese market and is sold in the best boutiques and in the trendiest concept stores.

Phuong My: Born in Vietnam, Beyond Vietnam

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Tran Phuong My was born in 1988 at Ho Chi Minh City, Vietnam. Having studied and graduated with honors from the Academy of Art University in San Francisco, Phuong-My has pursued perfection in all aspects of her fashion career.

From the design and production process through to client service, the smallest details are obsessively pursued. Rather than accepting the limitations of local fabrics available to other local designers in Vietnam, Phuong My established a very clear strategy for her own brand. PHUONG MY’s fabric production is entirely outsourced to select partners in Paris, Milan and Hong Kong, thus providing the optimum blend of both materials and exclusivity that has proven to be so successful for the brand.

PHUONG MY’s greatest inspiration comes from the exquisite virtue of Asian women, who are at the same time fervent and feminine, bold and delicate. Behind their dainty grace, there lies brilliant compassion and admirable strength. With beautiful, striking silhouettes and made from the most exclusive luxury fabrics, designs of Phuong My always embrace the feminine figure of the Orient and make women feel confident about themselves.

PHUONG MY is also collaborating and featuring with various stylists and magazines in the Americas and Europe, such as Club Magazine-Venezuela, Vogue-UK and Vogue-Italia to expand the visibility of the brand.

The 26-year-old is also an accomplished tailor who is able to create pieces that move like poetry and don’t restrict a woman does she goes about her day. Phuong My says, “Most of the cutting, I try to fit for the woman I have in mind. When I design, I don’t only think that she’s going to a party. But I will think, how is she going to the party, how would she sit and step out of her car, how would she take her first drink. Those [thoughts] would inspire the cutting of the collection. If she sits with one leg crossed, I want the fabric to fall down one leg elegantly. You wouldn’t want it so tight that she has trouble when she sits.”

This mature approach to design has resulted in gorgeous collections that has caught the eye of many fashion insiders. In less than two years of building her brand, Phuong My has been featured in international magazines like Vogue Italia and British Vogue and has established herself in Vietnam, Singapore, Shanghai, and Paris.

Phuong My’s designs are full of femininity and elegance with signature emphasis on the waistline and hip accentuating silhouettes.